Cinemafia Curated Sales

Service Description

What: A hybrid estate sale, vendor marketplace, and free concert used to increase foot traffic and sales at a private household or business. Why: Cinemafia Curated Sales is a way to elevate estate sales or block parties held by high-income clients annually. See curated estate sale services such as The Discerning Eye for an example of this type of event business. High-income clients understand that spending on promotion and entertainment increases sales and sale prices at any fundraiser. An estate sale is a fundraiser. We use music and live entertainment to differentiate ourselves from the established estate sales curators as a concert that sells. It grabs attention. It gives potential customers a reason to come in and stay longer, therefore increasing sales potential. In return, Cinemafia exposes its Partnering Talent to new audiences by bringing the music venue setting to the private party industry. How: By promoting the sale as a free concert or block party. The promotional period begins 60 days before the event, using music scene and yard sale-oriented platforms to cast a marketing net within a 15-mile radius of the hosting property. The client (the person wanting to throw a sale) may invite friends and family to sell at their event to boost inventory. The inventory and its sales are the client’s responsibility. Cinemafia will help plan the inventory layout according to the space. However, Cinemafia’s primary focus is to get potential buyers to show up. Sales are not guaranteed, only an increase in potential buyers. Cinemafia can help provide sales staff (at a higher cost) to handle transactions at the client's request, or they may run the sales transactions as they see fit. Who: Cinemafia will seek musical acts with vendor businesses (art, food, crafts, etc.) who will get selling space in exchange for playing a 1-2 hour set. These musicians are referred to as Partnering Talent. Partnering Talent receives 100% of its sales at the show. This unique opportunity allows the partnering talent to present their art and business in one curated venue. This is an opportunity for authentic engagement and exposure. Partnering talent is encouraged to sell band merch and collect audience data (emails, phone numbers, social media) at their vendor table. Book a 1 hour consultation to learn more.